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BrokerGully
Precision Insights for Modern Real Estate
Verified Broker Network for Faster Deal Closures
Algofolks partnered with BrokerGully to build a real estate collaboration platform that enables brokers across different regions to share property leads, verify profiles, expand their network, and increase revenue through cross-city opportunities.
Client Overview
BrokerGully wanted to create a digital marketplace where real estate brokers can:
- Share property requirements with trusted brokers
- Exchange verified leads
- Collaborate across cities
- Close more deals without geographical limitations
The goal was to build a secure, scalable broker network that increases deal flow, trust, and income for brokers across India.
The Challenge
Before BrokerGully, the broker ecosystem struggled with:
- Unverified brokers leading to trust issues
- Limited network reach restricted to local areas
- Difficulty finding reliable partners for out-of-region deals
- No streamlined way to send/receive property requirements
- High communication friction due to WhatsApp groups & phone calls
- Lost leads due to scattered communication
- No central system to track real-time property inquiries
The client needed a platform that solved trust, collaboration, and lead-sharing in one place.
Our Approach
Algofolks developed the full end-to-end BrokerGully platform, including:
Broker Onboarding & Verification Module
- KYC-based broker verification
- Experience, regions served, expertise, transaction count
- Trust score system
Property Inquiry Marketplace
A structured way for brokers to post:
- Buyer requirements
- Seller inventory
- Rental needs
- Hot properties
- Urgent deals
Broker Profiles & Network Discovery
Each broker has:
- Skills & specialties
- Completed transactions
- Regions covered
- Ratings & reviews
- Portfolio and credentials
Communication & Collaboration Tools
- Inquiry sharing
- Interest notifications
- Direct broker-to-broker chat
- Requirement tracking
- Call/WhatsApp triggers
Real Estate News & Insights Section
Algofolks integrated a CMS to publish:
- Market trends
- Pricing updates
- Investment insights
- Local city developments
Time-bound property deals with:
- Countdown timers
- Limited-time offers
- Broker-exclusive access
Query & Requirement Feed (Live Updates)
A real-time board showing:
- Latest buyer requests
- New inventory
- Trending cities
- Active brokers
Notification & Alert System
- New leads
- Area-specific alerts
- New brokers joining
- Hot deals
- Activity reminders
Results & Impact
BrokerGully saw meaningful improvements:
| Metric | Impact |
|---|---|
| Faster lead circulation | Deal opportunities move quicker, reducing time-to-closure. |
| Increase in cross-city collaborations | Brokers expanded business into multiple metros. |
| More trust & transparency | Verified network reduced fake brokers and time-wasters. |
| Strong repeat usage | Brokers returned daily for inquiries, news, and networking. |
| Organized communication | No more messy WhatsApp groups — everything logged in one place. |
Process Flow
Architecture Snapshot
React
JavaScript library for building UIs
Next.js
React framework for production
Node.js
Runtime environment for server-side JavaScript
MongoDB
NoSQL database for flexible data
Property Feed
Real-time property listings
CMS
Content management system
Broker Scoring
Trust & performance rating
Listing Engine
Property listing management
Realtime Alerts
Instant notifications
Docker
Containerization platform
Cloud Hosting
Scalable cloud infrastructure
CDN
Content delivery network
Auto-scaling
Automatic resource scaling
BrokerGully is India’s first collaborative property inquiry marketplace built exclusively for real estate brokers. Algofolks built the entire platform end-to-end: verification, lead marketplace, broker profiles, communication tools, real estate news, hot deals, and live feed modules.
The result is a high-engagement, high-revenue ecosystem that helps brokers expand their network and close deals faster — no matter which city they operate in.
Team Brokergully
Real Estate Platforms
Project Results
60% quicker requirement sharing
Automated forms and instant notifications improved overall response time.
3× increase in cross-city leads
Brokers gained access to new markets outside their local region.
100% profile-verified broker base
Reduced fraud and improved trust in collaborations.
High active user retention
Brokers used the platform daily for new inquiries, news, and networking.
Built to support thousands of brokers
Stable performance during peak traffic and listing rush periods.
Build Your Own Real Estate Collaboration Platform
BrokerGully shows how Algofolks builds modern real estate marketplaces, broker networks, and lead-exchange ecosystems that scale revenue.